Quality

Our commitment to quality 

All ECCO members provide the highest quality of service and consultancy. To become an ECCO member, applicants must meet stringent membership criteria including being a member of the country’s recognised Public Relations association or equivalent national body as well as meeting demanding quality standards.

Before being accepted as an ECCO member, an ECCO board member visits the agency and the application is then reviewed in full by the board of directors. Many ECCO members have already achieved the acclaimed Consultancy Management Standard (CMS) and the CMS is being adapted and rolled out across all ECCO agencies in 2009.  This means that all ECCO clients can be assured of standards compliance, transparency, open reporting and full evaluation.

Our commitment to quality includes:

  • Media Relations: Because we all grew up in our own markets, we have strong understanding of target audiences. We know the press and we know the analysts who watch your industry.
  • Local Touch: At ECCO, every project is a local project. We work with our international clients not only to translate, but also to adapt all materials to the specific business environment and cultural needs of the local market.
  • Strict Evaluation: At ECCO there is no programme without evaluation. We always provide suitable means to measure the success of the work we do for you.
  • Quick Response:   ECCO clients can be assured of rapid response across country operations. We have tried and tested processes, communications facilities and we deploy all the latest technologies to ensure rapid roll-out of global PR and marketing programmes.
  • One Face to the Client: Every activity throughout your custom-built network is co-ordinated by your lead agency. You have only one partner to work with.
  • Clear Reporting: Every month you receive a full report on all the activities we perform on your account – this is done network-wide in the language that you need.
  • One-Stop-Budgeting: Through a uniform international budgeting system we can provide quick and exact cost estimates.
  • One-Stop-Billing: Our billing system allows us to co-ordinate billing and budget control throughout the network. If you require, you can receive one invoice in whatever currency you choose.
  • Focus: ECCO agencies don’t do things that others can do better. We concentrate on public relations and corporate communications. Whenever the needs of a client demand it, we will not hesitate to bring in external specialists.