The 2009 International Corporate Values Report

The 2009 International Index of Corporate Values® provides a profile of more than 3,700 companies operating in 11 countries (View Methodology).  The Index reveals a rise in the number of values expressed by companies compared to 2006 with ‘Innovation’ and ‘Quality’ remaining the top two values overall; with a rise in community values such as ‘Social responsibility’ and ‘Sustainable development’ being the notable results from new research announced today. 

The main findings of the 2009 survey

The 2009 Index shows that corporate values are becoming more diversified, suggesting that companies are increasingly using ‘values’ to define and distinguish themselves from the competition.

• The global crisis has led to an expectation that companies should adopt a more ‘moral’ attitude.
• Companies are becoming permeable to values that go beyond their own particular activities and markets. Societal, moral and behavioural values are gaining in importance in corporate culture.
• There is a decline in the influence of combative values; or rather, a combination of combative and societal values has become more prevalent.

The 85-page research study contents include:

• Executive Summary
• Number of companies by country
• The Top 40 research values
• Rankings of 89 research values for 11 countries, plus multinationals and 2006 comparisons
• Pilot values and their most significant associated values
• Pilot value categories
• Values by country
• Pilot values by sector of activity
• Values by number of employees
• Value categories by number of employees
• Values by company type
• Value categories by company type
• Average number of values by country

Download the International Corporate Values Summary Report now!

If you wish to order the full survey, please contact Carole Runser
 

Download Q&A

Download Methodology

Download info sheet on Thierry Wellhoff's book "Les Valeurs"